YUM Yum Brands Inc stock chart & analysis
Conviction 17Consumer DiscretionaryScan · Fri, Nov 6, 2026Yum Brands Inc (YUM) closed at $161.14 (-2.98%) on Nov 6, 2026. Its latest daily candle is a shooting star. Price is above its 50-day and above its 200-day moving average. RSI(14) 65, RS Rating 80, -5.3% from its 52-week high, +6.6% year to date. Sector: Consumer Discretionary · Retail-Eating Places.
Financials as of Wed, Sep 30, 2026 · quarterly.
YUM technical analysis
Trend
YUM's moving averages are mixed — no clean uptrend or downtrend. It closed 9.8% above the 50-day ($146.87) and 5.0% above the 200-day ($153.58). ADX(14) at 31 points to a strong, established trend. It meets 4 of 8 trend-template criteria.
Momentum
RSI(14) is 65, in the bullish half of its range. The MACD histogram is positive. Its RS Rating of 80 puts its weighted 12-month performance ahead of about 80% of the US market.
Volume and volatility
Volume on the latest session ran 0.9× its 20-day average. It trades about $386.0M a day on average. ATR(14) is $4.24, 2.6% of price — its typical daily range. Chaikin Money Flow (0.20) shows accumulation.
Key levels
The 52-week range is $134.26 to $170.14; price is 5.3% below the high and 20.1% above the low. The VWAP anchored at the 52-week high is $149.62, below price.
Performance
YUM returned +3.7% (1 week), +12.7% (1 month), +10.9% (3 months), +6.1% (6 months), +7.9% (1 year), +6.6% (year to date).
About Yum Brands Inc
As of the end of 2025, Yum Brands generated over $68 billion in systemwide sales from more than 63,000 restaurants across 155 markets, making it the world's second-largest restaurant firm by dollar sales. Its portfolio includes KFC (33,897 stores), Pizza Hut (19,974), Taco Bell (9,030), and Habit Burger (384), with 72% of locations in international markets. As 97% of its portfolio is franchised, Yum's business model is tilted toward recurring franchise royalties and marketing contributions (64% of revenue), with the balance derived from sales at company-owned locations. The company traces its roots to a 1997 spinoff of PepsiCo's restaurant assets.
Retail-Eating Places · Listed 1997 · 49,000 employees
Congress activity
Disclosed STOCK Act trades in YUM · 9 recent
| Member | Side | Amount | Traded | Filed | PTR |
|---|---|---|---|---|---|
 Alan Armstrong senate · R · OK · traded 2026-03-27 | Buy | $1K–$15K | 2026-03-27 | 2026-07-21 | |
 Lisa McClain house · R · MI · traded 2025-08-13 | Sell | $1K–$15K | 2025-08-13 | 2025-09-12 | |
Lisa McClain house · R · MI · traded 2025-06-24 | Buy | $1K–$15K | 2025-06-24 | 2025-08-13 | |
 Gilbert Cisneros house · D · CA · traded 2025-05-30 | Sell | $1K–$15K | 2025-05-30 | 2025-06-06 | |
 Rob Bresnahan house · PA · traded 2025-05-15 | Sell | $1K–$15K | 2025-05-15 | 2025-05-31 | |
Gilbert Cisneros house · D · CA · traded 2025-04-29 | Buy | $1K–$15K | 2025-04-29 | 2025-05-06 | |
 James Banks senate · traded 2025-02-18 | Sell | $1K–$15K | 2025-02-18 | 2025-03-10 | |
James E Hon Banks house · IN · traded 2024-08-08 | Buy | $1K–$15K | 2024-08-08 | 2024-08-09 | |
 Carol Devine Miller house · WV · traded 2024-05-08 | Sell | $1K–$15K | 2024-05-08 | 2024-06-04 |
Insider activity
SEC Form 4 transactions in YUM · open-market 4 sells
| Insider | Side | Shares | Value | Traded | Filed |
|---|---|---|---|---|---|
Burkhardt Erika Chief Legal Officer & Corp Sec · Common Stock · 2026-11-04 | Sell | 652 | $106K | 2026-11-04 | 2026-11-04 |
Mezvinsky Scott KFC Division CEO · Common Stock · 2026-11-04 | Disposition | 209 | $33K | 2026-11-04 | 2026-11-04 |
Skeans Tracy L COO and CPO · Common Stock · 2026-11-04 | Sell | 13.81K | $2.2M | 2026-11-04 | 2026-11-04 |
Mezvinsky Scott KFC Division CEO · Common Stock · 2026-11-04 | Sell | 273 | $44K | 2026-11-04 | 2026-11-04 |
Mezvinsky Scott KFC Division CEO · Stock Appreciation Right · 2026-11-04 | Exercise | 482 | — | 2026-11-04 | 2026-11-04 |
Skeans Tracy L COO and CPO · Common Stock · 2026-11-04 | Exercise | 26.66K | $2.1M | 2026-11-04 | 2026-11-04 |
Skeans Tracy L COO and CPO · Common Stock · 2026-11-04 | Disposition | 12.85K | $2.1M | 2026-11-04 | 2026-11-04 |
Skeans Tracy L COO and CPO · Stock Appreciation Right · 2026-11-04 | Exercise | 26.66K | — | 2026-11-04 | 2026-11-04 |
Turner Christopher Lee Chief Executive Officer · Common Stock · 2026-11-04 | Sell | 254 | $41K | 2026-11-04 | 2026-11-04 |
Mezvinsky Scott KFC Division CEO · Common Stock · 2026-11-04 | Exercise | 482 | $33K | 2026-11-04 | 2026-11-04 |
SEC filings
EDGAR filings in YUM · 10 recent
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