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NOW ServiceNow, Inc. stock chart & analysis

Conviction 46TechnologyScan · Fri, Nov 6, 2026

ServiceNow, Inc. (NOW) closed at $101.97 (-0.38%) on Nov 6, 2026. Price is below its 50-day and below its 200-day moving average. RSI(14) 28, RS Rating 17, -42.0% from its 52-week high, -33.4% year to date. Sector: Technology · Services-Prepackaged Software.

NOW$101.97-0.38%
ResistanceSupportVol 14Insider sellCongress buyCongress sell
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ServiceNow, Inc.Services-Prepackaged Softwarewww.servicenow.com ↗
Price101.97
Change-0.38%
Gap+0.01%
Rel volume0.84×
Avg volume20.03M
Avg $ vol2.54B
SMA 20133.98
SMA 50136.30
SMA 200114.44
Price vs 50-25.18%
Price vs 200-10.90%
MA stackmixed
50/200 cross—
Supertrenddown · 124.52
RSI (14)28
MACD hist-5.25
MACD crossbear · 6d
Stoch %K / %D2 / 4
ADX (14)37
+DI / −DI17 / 43
RSI divergence—
MACD divergence—
ATR %7.18%
ADR %4.88%
52w high175.80
52w low81.24
From 52w high-42.00%
Above 52w low+25.52%
New 52w highNo
SqueezeOff
Bollinger width63.42%
%B0.12
Donchian pos2.38%
Donchian high159.50
Donchian low100.57
AVWAP (52w high)115.17
vs AVWAP high-11.46%
AVWAP (52w low)111.20
vs AVWAP low-8.30%
OBV trendDown
Chaikin MF (20)-0.24
Today vs 20d0.84×
Avg vol (14d)22.98M
Avg vol (20d)20.03M
Avg $ vol (20d)2.54B
Market cap105.84B
RS Rating17 / 99
RS 3m (vs SPY)-15.12%
RS 6m (vs SPY)+12.13%
RS line new highNo
Trend template2/8
Technical rank40.1
1 week-3.00%
1 month-27.03%
3 months-19.99%
6 months+11.83%
1 year-42.04%
YTD-33.44%
P/E60.55
P/B8.08
P/S7.97
P/FCF23.13
EPS1.67
Div yield—
ROE13.35%
ROA5.49%
Debt/Eq0.57
Current0.72
EV/EBITDA43.32
Gross margin77.53%
Net margin13.16%
Rev growth20.88%
EPS growth22.67%
Price target163.50
Target upside60.34%
Analyst ratingBuy
Institutional92.46%
Ent. value110.98B
Revenue4.11B
Net income277M
Gross profit2.9B
Free cash flow4.58B
IndustryServices-Prepackaged Software
ExchangeNYSE
Shares out—
Employees29.19K
ListedFri, Jun 29, 2012
Free float1.04B
Float %99.7%
Short interest—
Days to cover—
Short volume14.8%
Squeeze score—
Next earnings—
EPS forecast—
Last EPS vs est$0.51 vs $0.56
Last surprise-8.9% miss
Setup gradeD
Conviction46 / 100
Pattern quality—
Tech rank40.1 / 100
Group rank5 / 100
Status lane—
Setup direction—
Pattern family
Resistance156.85
Support115.13
Days since event—
Candle confirm—

Financials as of Wed, Sep 30, 2026 · quarterly.

NOW technical analysis

Trend

NOW's moving averages are mixed — no clean uptrend or downtrend. It closed 25.2% below the 50-day ($136.30) and 10.9% below the 200-day ($114.44). ADX(14) at 37 points to a strong, established trend. It meets 2 of 8 trend-template criteria.

Momentum

RSI(14) is 28, in oversold territory. MACD crossed below its signal line 6 sessions ago. Its RS Rating of 17 puts its weighted 12-month performance ahead of about 17% of the US market.

Volume and volatility

Volume on the latest session ran 0.8× its 20-day average. It trades about $2.5B a day on average. ATR(14) is $7.32, 7.2% of price — its typical daily range. On-balance volume is trending down. Chaikin Money Flow (-0.24) shows distribution.

Key levels

The chart pattern's support is $115.13 and its resistance $156.85. The 52-week range is $81.24 to $175.80; price is 42.0% below the high and 25.5% above the low. The VWAP anchored at the 52-week high is $115.17, above price.

Performance

NOW returned -3.0% (1 week), -27.0% (1 month), -20.0% (3 months), +11.8% (6 months), -42.0% (1 year), -33.4% (year to date).

About ServiceNow, Inc.

ServiceNow Inc provides software solutions to structure and automate various business processes via a SaaS delivery model. The company primarily focuses on the IT function for enterprise customers. ServiceNow began with IT service management, expanded within the IT function, and more recently directed its workflow automation logic to functional areas beyond IT, notably customer service, HR service delivery, and security operations. ServiceNow also offers an application development platform as a service.

Services-Prepackaged Software · Listed 2012 · 29,187 employees

Congress activity

Disclosed STOCK Act trades in NOW · 10 recent

All disclosures →
MemberSideAmount
Tony Wied
Tony Wied
house · R · WI
Other—
Tony Wied
Tony Wied
house · R · WI
Other—
Michael Rulli
Michael Rulli
house · R · OH · traded 2024-12-16
Sell$1K–$15K
Julie Johnson
Julie Johnson
house · D · TX · traded 2025-12-08
Sell$1K–$15K
Tony Wied
Tony Wied
house · R · WI
Other—
Alan Armstrong
Alan Armstrong
senate · R · OK · traded 2026-03-27
Sell$15K–$50K
Josh Gottheimer
Josh Gottheimer
house · NJ · traded 2026-03-06
Buy$1K–$15K
Byron Donalds
Byron Donalds
house · FL · traded 2026-02-10
Buy$1K–$15K
Josh Gottheimer
Josh Gottheimer
house · D · NJ · traded 2026-01-30
Sell$1K–$15K
Markwayne Mullin
Markwayne Mullin
senate · traded 2025-12-29
Buy$15K–$50K

Insider activity

SEC Form 4 transactions in NOW · open-market 2 sells

InsiderSideShares
Nowbar Hossein
Pres. & Chief Legal Officer · Restricted Stock Units · 2026-10-26
Grant79.08K
Zavery Amit
President, CPO and COO · Restricted Stock Units · 2026-10-26
Grant174.95K
Canney Jacqueline P
Chief People & AI Enblmt. Off. · Restricted Stock Units · 2026-10-26
Grant79.08K
Fipps Paul
President, Global Customer Ops · Restricted Stock Units · 2026-10-26
Grant157.46K
Mastantuono Gina
President and CFO · Restricted Stock Units · 2026-10-26
Grant124.22K
McDermott William R
Chairman & CEO · Restricted Stock Units · 2026-10-26
Grant349.9K
Canney Jacqueline P
Chief People & AI Enblmt. Off. · Common Stock · 2026-08-28
Sell7.85K
Chamberlain Paul Edward
Director · Common Stock · 2026-08-27
Sell2.7K
Canney Jacqueline P
Chief People & AI Enblmt. Off. · Common Stock · 2026-08-17
Tax496
Canney Jacqueline P
Chief People & AI Enblmt. Off. · Restricted Stock Units · 2026-08-17
Exercise970

SEC filings

EDGAR filings in NOW · 8 recent

EDGAR →

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