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HSY
SetupConviction 22LongConsumer StaplesScan · Fri, Jun 26, 2026DowntrendTweezer bottomchannel
HSY$179.10+1.37%
ResistanceSupportVol 14Insider sellCongress buyCongress sell5
5
4
9
5
6
6
5
8
Vol MA14 2.65M
Mar 27Apr 15May 4May 20Jun 9Jun 26
Trade plan
LongReward : Risk0.89Entry
Entry
181.83
Risk
Stop
169.39
-6.8% to stop
Reward
Target 1
192.90
+6.1% to target
Stretch
Target 2
203.97
+12.2% to T2
Risk : reward balance
Risk to stopReward to target
Levels are derived from the pattern's structure (resistance, support and ATR) — a mechanical plan, not financial advice. Size positions to your own risk tolerance.
Price179.10
Change+1.37%
Gap+1.06%
Rel volume0.82×
Avg volume2.39M
Avg $ vol429.05M
SMA 20180.32
SMA 50186.03
SMA 200193.62
Price vs 50-3.72%
Price vs 200-7.50%
MA stackbearish
50/200 cross—
Supertrenddown · 187.29
RSI (14)46
MACD hist0.37
MACD crossbull · 2d
Stoch %K / %D68 / 64
ADX (14)23
+DI / −DI22 / 32
RSI divergence—
MACD divergenceBullish
ATR %+3.05%
ADR %2.92%
52w high236.28
52w low161.95
From 52w high-24.20%
Above 52w low+10.59%
New 52w highNo
SqueezeOff
Bollinger width11.40%
%B0.44
Donchian pos39.67%
Donchian high196.33
Donchian low167.77
AVWAP (52w high)194.77
vs AVWAP high-8.05%
AVWAP (52w low)191.91
vs AVWAP low-6.67%
OBV trendDown
Chaikin MF (20)-0.05
Today vs 20d0.82×
Avg vol (14d)2.65M
Avg vol (20d)2.39M
Avg $ vol (20d)429.05M
Market cap—
RS 3m (vs SPY)-30.38%
RS 6m (vs SPY)-12.43%
RS line new highNo
Trend template2/8
Technical rank27.6
1 week+3.75%
1 month-9.46%
3 months-14.89%
6 months-1.93%
1 year+6.90%
YTD-1.81%
P/E44.78
P/B8.53
P/S3.38
P/FCF21.70
EPS—
Div yield2.74%
ROE19.05%
ROA6.38%
Debt/Eq1.12
Current1.24
EV/EBITDA22.81
Gross margin33.55%
Net margin7.55%
Rev growth4.38%
EPS growth-60.24%
Price target211.63
Target upside19.76%
Analyst ratingHold
Institutional135.20%
Ent. value44.37B
Revenue3.1B
Net income435.11M
Gross profit1.22B
Free cash flow1.82B
IndustrySUGAR & CONFECTIONERY PRODUCTS
ExchangeNYSE
Shares out148.23M
Employees19.59K
ListedFri, Sep 19, 1947
Free float—
Float %—
Short interest—
Days to cover—
Short volume—
Squeeze score—
Next earnings—
EPS forecast—
Last EPS vs est—
Last surprise—
Setup gradeD
Conviction22 / 100
Pattern quality62%
Tech rank27.6 / 100
Group rank41 / 100
Status laneSetting up
Setup directionLong
Pattern familyChannel
Resistance181.83
Support170.76
Days since event—
Candle confirmTweezer bottom
News sentiment—
Financials as of Sun, Mar 29, 2026 · quarterly.
Congress activity
Disclosed STOCK Act trades in HSY · 10 recent
| Member | Side | Amount | Traded | Filed | PTR |
|---|---|---|---|---|---|
 Scott Scott Franklin house · FL · traded 2026-02-10 | Sell | $1K–$15K | 2026-02-10 | 2026-02-12 | |
 Sheldon Whitehouse senate · D · RI · traded 2025-11-21 | Buy | $1K–$15K | 2025-11-21 | 2025-12-01 | |
Scott Scott Franklin house · R · FL · traded 2024-08-07 | Buy | $1K–$15K | 2024-08-07 | 2025-07-03 | |
 Rob Bresnahan house · PA · traded 2025-05-15 | Buy | $1K–$15K | 2025-05-15 | 2025-05-31 | |
 Marjorie Taylor Greene house · GA · traded 2025-05-14 | Buy | $1K–$15K | 2025-05-14 | 2025-05-19 | |
 Dan Newhouse house · R · WA · traded 2025-04-11 | Sell | $1K–$15K | 2025-04-11 | 2025-05-16 | |
 Julie Johnson house · D · TX · traded 2025-04-01 | Sell | $1K–$15K | 2025-04-01 | 2025-05-14 | |
Marjorie Taylor Greene house · GA · traded 2025-05-05 | Buy | $1K–$15K | 2025-05-05 | 2025-05-06 | |
Rob Bresnahan house · PA · traded 2025-04-08 | Sell | $1K–$15K | 2025-04-08 | 2025-04-28 | |
 Carol Devine Miller house · R · WV · traded 2025-03-10 | Buy | $1K–$15K | 2025-03-10 | 2025-04-11 |
Insider activity
SEC Form 4 transactions in HSY · 1 buy · 9 sells
| Insider | Side | Shares | Value | Traded | Filed |
|---|---|---|---|---|---|
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 10% owner · Common Stock, $1.00 par value · 2026-06-18 | Sell | 2.84K | $487K | 2026-06-18 | 2026-06-22 |
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 10% owner · Common Stock, $1.00 par value · 2026-06-18 | Sell | 331 | $58K | 2026-06-18 | 2026-06-22 |
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 10% owner · Common Stock, $1.00 par value · 2026-06-18 | Sell | 1.22K | $211K | 2026-06-18 | 2026-06-22 |
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 10% owner · Common Stock, $1.00 par value · 2026-06-18 | Sell | 5.61K | $968K | 2026-06-18 | 2026-06-22 |
Voskuil Steven E SVP, Chief Financial Officer · Common Stock · 2026-06-18 | Sell | 1.5K | $260K | 2026-06-18 | 2026-06-22 |
Brandt Christopher W Director · Common Stock · 2026-06-15 | Grant | 72.47 | $13K | 2026-06-15 | 2026-06-17 |
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 10% owner · Common Stock, $1.00 par value · 2026-06-10 | Sell | 2.42K | $429K | 2026-06-10 | 2026-06-10 |
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 10% owner · Common Stock, $1.00 par value · 2026-06-10 | Sell | 695 | $121K | 2026-06-10 | 2026-06-10 |
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 10% owner · Common Stock, $1.00 par value · 2026-06-10 | Sell | 21 | $4K | 2026-06-10 | 2026-06-10 |
HERSHEY TRUST CO TRUSTEE IN TRUST FOR MILTON HERSHEY SCHOOL 10% owner · Common Stock, $1.00 par value · 2026-06-10 | Sell | 2.27K | $400K | 2026-06-10 | 2026-06-10 |
SEC filings
EDGAR filings in HSY · 3 recent
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