HFWA

SetupConviction 57LongFinancialsScan · Thu, Sep 24, 2026

Falling trendline breakHammerchannel

Heritage Financial Corp /Wa/ (HFWA) closed at $28.25 (+1.07%) on Sep 24, 2026. It is in the "Setting up" lane with a falling trendline break pattern. Price is below its 50-day and above its 200-day moving average. RSI(14) 43, RS Rating 59, -9.6% from its 52-week high, +19.2% year to date. Sector: Financials · SAVINGS INSTITUTIONS, NOT FEDERALLY CHARTERED.

HFWA$28.25+1.07%

ResistanceSupportVol 14Insider sell

Vol MA14 475.43K

Jun 26Jul 15Aug 3Aug 19Sep 8Sep 24

Trade plan

LongReward : Risk1.36

Entry

28.92

Risk

Stop

28.13

-2.7% to stop

Reward

Target 1

29.99

+3.7% to target

Stretch

Target 2

31.06

+7.4% to T2

Risk : reward balance

Risk to stopReward to target

Levels are derived from the pattern's structure (resistance, support and ATR) — a mechanical plan, not financial advice. Size positions to your own risk tolerance.

HERITAGE FINANCIAL CORP /WA/SAVINGS INSTITUTIONS, NOT FEDERALLY CHARTEREDwww.hf-wa.com ↗

Price28.25

Change+1.07%

Gap+0.68%

Rel volume1.46×

Avg volume433.4K

Avg $ vol12.33M

SMA 2028.50

SMA 5029.26

SMA 20027.36

Price vs 50-3.44%

Price vs 200+3.25%

MA stackmixed

50/200 cross—

Supertrenddown · 29.49

RSI (14)43

MACD hist-0.01

MACD cross—

Stoch %K / %D36 / 30

ADX (14)20

+DI / −DI16 / 27

RSI divergenceBullish

MACD divergenceBullish

ATR %1.86%

ADR %1.66%

52w high31.25

52w low21.47

From 52w high-9.60%

Above 52w low+31.58%

New 52w highNo

SqueezeFired

Bollinger width5.57%

%B0.34

Donchian pos34.48%

Donchian high29.58

Donchian low27.55

AVWAP (52w high)29.28

vs AVWAP high-3.52%

AVWAP (52w low)27.45

vs AVWAP low+2.93%

OBV trendUp

Chaikin MF (20)-0.04

Today vs 20d1.46×

Avg vol (14d)475.43K

Avg vol (20d)433.4K

Avg $ vol (20d)12.33M

Market cap1.16B

RS Rating59 / 99

RS 3m (vs SPY)-8.04%

RS 6m (vs SPY)-6.38%

RS line new highNo

Trend template6/8

Technical rank59.8

1 week+0.57%

1 month-1.81%

3 months-3.55%

6 months+10.44%

1 year+15.17%

YTD+19.20%

P/E17.12

P/B1.04

P/S—

P/FCF13.49

EPS1.96

Div yield2.82%

ROE6.09%

ROA0.80%

Debt/Eq—

Current—

EV/EBITDA—

Gross margin—

Net margin—

Rev growth—

EPS growth56.11%

Price target32.75

Target upside15.93%

Analyst ratingBuy

Institutional87.44%

Ent. value951.49M

Revenue—

Net income17.55M

Gross profit—

Free cash flow85.66M

IndustrySAVINGS INSTITUTIONS, NOT FEDERALLY CHARTERED

ExchangeNasdaq

Shares out41.22M

Employees755

ListedFri, Jan 9, 1998

Free float40.51M

Float %98.5%

Short interest3.04M

Days to cover11.7d

Short volume73.2%

Squeeze score67 / 100

Next earnings—

EPS forecast—

Last EPS vs est$0.57 vs $0.54

Last surprise+5.6% beat

Setup gradeC

Conviction57 / 100

Pattern quality88%

Tech rank59.8 / 100

Group rank77 / 100

Status laneSetting up

Setup directionLong

Pattern familyChannel

Resistance28.92

Support27.85

Days since event—

Candle confirmHammer

Financials as of Tue, Jun 30, 2026 · quarterly.

Congress activity

Disclosed STOCK Act trades in HFWA

All disclosures →

No recent disclosed trades by Congress in HFWA. STOCK Act filings can lag the trade by up to 45 days.

Insider activity

SEC Form 4 transactions in HFWA · open-market 6 sells

Insider	Side	Shares	Value	Traded	Filed
Rivera Frederick B Director · Common Stock · 2026-09-15	Sell	1.3K	$37K	2026-09-15	2026-09-15
Ray Matthew T. EVP Chief Lending Officer · Common Stock · 2026-08-13	Sell	3.69K	$111K	2026-08-13	2026-08-13
Chalfant Tony EVP Chief Credit Officer · Common Stock · 2026-08-05	Sell	3.23K	$97K	2026-08-05	2026-08-05
LYON JEFFREY S Director · Common Stock · 2026-08-05	Sell	10K	$300K	2026-08-05	2026-08-05
CHARNESKI BRIAN Director · Restricted Stock Units · 2026-06-17	Grant	2K	$55K	2026-06-17	2026-06-17
Allan Scott Tanton Director · Restricted Stock Units · 2026-06-17	Grant	2K	$55K	2026-06-17	2026-06-17
Hinson Donald EVPand Chief Financial Officer · Common Stock · 2026-06-09	Sell	3.84K	$109K	2026-06-09	2026-06-10
Saunders Karen R Director · Restricted Stock Units · 2026-05-01	Exercise	2.22K	$61K	2026-05-01	2026-05-04
Robison Sabrina C EVP Chief HR Officer · Common Stock · 2026-05-01	Sell	4.72K	$130K	2026-05-01	2026-05-04
Dryer Trevor D. Director · Restricted Stock Units · 2026-05-01	Exercise	2.22K	$61K	2026-05-01	2026-05-04

SEC filings

EDGAR filings in HFWA · 7 recent

EDGAR →

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Educational data, not financial advice. Patterns, levels and the trade plan are algorithmic, not a recommendation to trade.